Marvell Qdeo Video Processing Powers LG BH200 HD DVD/Blu-ray Player

Marvell Qdeo Video Processing Powers LG BH200 HD DVD/Blu-ray Player

October 12, 2007

Marvell 88DE2710 Digital Format Converter Delivers Quiet,
Natural Video in Full-HD 1080p Resolution


    SANTA CLARA, Calif., Oct. 12 /Xinhua-PRNewswire/ --
Marvell (Nasdaq: MRVL), a leader in storage,
communications, and consumer silicon solutions, today
announced that the Marvell(R) 88DE2710 digital video format
converter with Qdeo(TM) video processing
(http://www.marvell.com/qdeo) is a featured component of
the LG BH200 Super Blu(TM) player.  LG's second-generation
Super Blu player supports both Blu-ray disc and HD DVD
playback, and features Marvell's Qdeo video processing,
delivering immersive viewing experiences by rendering video
content in its most pristine form, at full-HD 1080p
resolution.

    ( Logo:
http://www.newscom.com/cgi-bin/prnh/20070905/AQW167LOGO)

    "Marvell's superb video processing technology
meets the high standard of innovation and quality that
consumers expect from our flagship home video
product," said Kim WaeYeul, chief research engineer
and HAV group leader, LG Digital Media Research Lab,
"By utilizing Qdeo, our second-generation, dual-format
Super Blu player is able to deliver the highest quality
full-HD video to the home theater."

    At the core of the Marvell 88DE2710, Qdeo delivers rich
high-definition video quality through a suite of advanced
QuietVideo(TM) technologies, providing quiet, natural video
free of noise and artifacts.  Per-pixel noise and
compression artifact reduction removes noise inherent in
digital video. Per-pixel motion-adaptive 3D de-interlacing
removes jaggies and eliminates feathering.  Adaptive
Contrast Enhancement (ACE) and Intelligent Color Remapping
(ICR) render rich and vivid images. 

    "The BH200 represents LG's continuing commitment
to provide consumers with the most flexible, best-in-class,
high-definition media player," stated Dr. Nikhil
Balram, Vice President and General Manager of the Digital
Entertainment Business Unit, Communications and Consumer
Business Group at Marvell.  "Marvell believes that our
Qdeo technology builds on the LG commitment to excellence by
delivering superior quality video that is quiet, natural,
and free of distractions."

    LG's new high-definition player is capable of Blu-ray
disc and HD DVD playback with advanced BD-Java and HDi
interactivity, enabling consumers to choose from the widest
variety of HD content regardless of disc format.  The player
also features a "Qdeo" setting in the on-screen
display that provides users with a simple path to the
optimal settings for consistently immersive viewing
experiences.

    For more information on Qdeo, visit
http://www.marvell.com/qdeo .

    About Marvell

    Marvell (Nasdaq: MRVL) is a leader in development of
storage, communications, and consumer silicon solutions. 
The company's diverse product portfolio includes switching,
transceiver, communications controller, wireless, and
storage solutions that power the entire communications
infrastructure including enterprise, metro, home, and
storage networking.  As used in this release, the terms
"company" and "Marvell" refer to
Marvell Technology Group Ltd. and its subsidiaries.  For
more information, visit http://www.marvell.com .

    Marvell(R) is a registered trademark of Marvell or its
affiliates. QuietVideo(TM) and Qdeo(TM) are trademarks of
Marvell or its affiliates.

    Other names and brands may be claimed as the property
of others.


    For Further Information Contact:
 
     Elisabeth H. Stockton	
     Marvell Media Relations
     Tel:   [phone]
     Email: [e-mail]

     Linda Sanders
     Marvell Analyst Relations
     Tel:   [phone]
     Email: [e-mail]