NAVTEQ Global LBS Challenge(R) Extends Into Asia-Pacific Region for 2008 Campaign

NAVTEQ Global LBS Challenge(R) Extends Into Asia-Pacific Region for 2008 Campaign

July 10, 2007

APAC Winners to be Announced at CommunicAsia 2008 in
Singapore


    CHICAGO, July 9 /Xinhua-PRNewswire/ -- 

    NAVTEQ (NYSE: NVT), a leading global provider of
digital map data for vehicle navigation and location-based
solutions, announced today at a press event in Sydney,
Australia that the company will bring a dedicated NAVTEQ
Global LBS Challenge event to Asia-Pacific (APAC) to
further facilitate the participation of developers across
the region. Registration for APAC participants officially
begins October 2007 and an awards ceremony announcing APAC
winners will be held at CommunicAsia in June 2008 in
Singapore. 

    Since its inception in 2003, the NAVTEQ Global LBS
Challenge has become the premier program for the
development of cutting-edge location-based services for
wireless applications. NAVTEQ Global LBS Challenge
contestants typically range from start-up developers hoping
to launch their first commercial application to established
companies pushing the limits of their creativity.  This
annual competition has helped eight previous participants
receive venture capital funding and nine past winners have
launched commercial applications on major wireless
carriers, including Verizon Wireless and Sprint. In 2007,
NAVTEQ and its sponsors awarded a prize pool collectively
worth almost $2 million. 

    Interest in location-based services in Asia continues
to surge as map coverage expands throughout the region. 
NAVTEQ already has map coverage in countries such as
Australia, China, Hong Kong, India, Macau, Malaysia,
Singapore, South Korea, Taiwan and Thailand.  

    Also fueling the growing interest of LBS in Asia is the
vast number of wireless developers in the region.  According
to an Evans Data Corporation study in the fall of 2006,
nearly 40% of the world's wireless developers reside in the
APAC region.  

    "The rapid expansion of map coverage of the
Asia-Pacific region combined with the wealth of developers
located there will be a driving force for the creation of
new location-based services in Asia in the years to
come," said Winston Guillory, Senior Vice President,
Consumer & Enterprise, NAVTEQ. "The NAVTEQ Global
LBS Challenge is the perfect vehicle to continue the
expansion of LBS application development in this region and
help shine a spotlight on some of APAC's most talented
developers."

    For detailed information on the NAVTEQ Global LBS
Challenge, visit http://www.LBSChallenge.com .

    About NAVTEQ

    NAVTEQ is a leading provider of comprehensive digital
map information for automotive navigation systems, mobile
navigation devices, Internet-based mapping applications and
government and business solutions. NAVTEQ creates the
digital maps and map content that power navigation and
location-based services solutions around the world. The
Chicago-based company was founded in 1985 and has
approximately 2,800 employees located in 167 offices and 28
countries.

    NAVTEQ and NAVTEQ Global LBS Challenge are trademarks
in the U.S. and other countries. All rights reserved.

    This document may include certain "forward-looking
statements" within the meaning of the Private
Securities Litigation Reform Act of 1995. These
forward-looking statements include, but are not limited to,
plans, objectives, expectations and intentions and other
statements contained in this press release that are not
historical facts and statements identified by words such as
"expects," "anticipates,"
"intends," "plans,"
"believes," "seeks,"
"estimates" or words of similar meaning. The
statements are based on our current beliefs or expectations
and are inherently subject to various risks and
uncertainties, including those set forth under "Item
1A. Risk Factors" in each of the Company's Annual
Report on Form 10-K for the year ended December 31, 2006
and the Company's Quarterly Report on Form 10-Q for the
quarter ended April 1, 2007, as filed with the Securities
and Exchange Commission.

    Actual results may differ materially from these
expectations due to changes in global political, economic,
business, competitive, market and regulatory factors.
NAVTEQ does not undertake any obligation to update any
forward-looking statements contained in this document. 

    ( Logo:
http://www.newscom.com/cgi-bin/prnh/20060313/NAVTEQLOGO )


    For more information, please contact:

     Jennifer Schuh 
     NAVTEQ
     Tel:   [phone]
     Email: [e-mail]

     Bob Richter
     Tel:   [phone]
     Email: [e-mail]