Bond No. 9 Partners with The Andy Warhol Foundation to create Limited Edition Collectibles

Bond No. 9 Partners with The Andy Warhol Foundation to create Limited Edition Collectibles

November 13, 2007

Up First, Andy Warhol Silver Factory Perfume Concentrate by
Bond No. 9


    NEW YORK, Nov. 13 /Xinhua-PRNewswire/ -- Bond No. 9's
creator and CEO, Laurice Rahme announces a new direction in
the art of perfumery and perfume bottle design.  Andy Warhol
Silver Factory marks the start of Bond No. 9's series of
Warhol collectibles.  Depicted on the bottle's surface is a
graphic image inspired by one of the pop artist's most
recognizable images-a boldly re-colored rendition of the
Campbell's Soup Can.  Soup?  Perfume?  Both smell sweet to
us.  But an Andy Warhol perfume?  Well, Warhol once made
mention of a company that was "interested in buying
[his] aura."  Here it is, in liquid form. 
 
    ( Photo:
http://www.newscom.com/cgi-bin/prnh/20071113/NYTU002 )

    Like all the scents-in-progress that we are designing
for our Warhol repertory, this one is of ambiguous
male-female gender.  We conceived Silver Factory as a
smooth, smoky, spicy blend of interlacing incense (a key
scent of the `60s), wood resin, and syrupy, seductive
amber.  But just to complicate things, we gave it a heart
of jasmine, iris, and violet-a scent that Warhol was
especially fond of.  These slightly dissonant florals
combine to evoke a metallic effect-that of warmed-up,
molten silver.   And then, for the merest hint of coolness,
we threw in a handful of cedarwood.  
 
    Andy Warhol Silver Factory by Bond No. 9 will retail
for $230, for 3.4 fl.oz. and will be available in December
at Bond No. 9's four New York boutiques, at
http://www.bondno9.com , at Saks Fifth Avenue nationwide
and at saks.com.

    The Andy Warhol Foundation for the Visual Arts, Inc. is
a New York not-for-profit corporation established in 1987
which promotes the visual arts.  In accordance with Andy
Warhol's will, its mission is the advancement of the visual
arts. The Foundation's objective is to foster innovative
artistic expression and the creative process by encouraging
and supporting cultural organizations that in turn, directly
or indirectly, support artists and their work. 
 
    Bond No. 9 is a small-scale, NoHo-based artisanal
fragrance house whose dual mission is to restore artistry
to perfumery and to celebrate New York with 32 highly
praised women's, men's and unisex neighborhood fragrances.

    For further information, call Alix Perez, Director of
Public Relations and Advertising, 212.228.0842 Ext. 15 or
email at [e-mail].

    Visit http://www.bondno9fragrances.com 
    Visit http://www.saks.com 


    For more information, please contact:

     Alix Perez
     Director of Public Relations and Advertising
     Tel:   [phone] Ext. 15
     Email: [e-mail]