Nike Names Sandy Bodecker Vice President of Design

Nike Names Sandy Bodecker Vice President of Design

September 28, 2007

    BEAVERTON, Ore., Sept. 28 /Xinhua-PRNewswire/ -- 

    Nike today announced that company executive Sandy
Bodecker has been named to the newly created position of
Vice President of Nike Global Design. In his new role,
Bodecker will oversee all aspects of design for the Nike
brand, from concept creation to retail presentation. He
will report to Nike brand President Charlie Denson.

    (Logo:
http://www.newscom.com/cgi-bin/prnh/19990818/NIKELOGO)

    "Sandy is uniquely qualified to lead the design of
Nike products and the premium presentation of the Nike brand
to consumers," Denson said. "Sandy knows how to
deliver an innovative, compelling Nike point of view that
creates deep consumer connections and drives growth. In
this new role, Sandy will help ensure we're bringing a
consistent and relevant Nike experience to the marketplace
across our core consumer categories and retail
executions."

    Nike CEO Mark Parker said the creation of a global
design role underscores the company's commitment to
delivering a steady stream of product and brand
innovations, such as Nikeplus and NikeiD that redefine
retail, extend Nike's leadership and give consumers richer,
premium experiences. Nike is driving global growth through a
sharper consumer focus across six core categories.

    "Design innovation in our products and brand
experiences is core to Nike and essential in realizing our
full growth potential," Parker said.  "Sandy is
absolutely the right person to lead Nike Design." 

    Bodecker has more than 25 years of Nike experience. He
joined Nike in 1982 as a footwear wear-test coordinator.
Over the next decade he held a variety of positions in
footwear, including product development manager and
director of product development. In 1993, he was named Vice
President of Advanced Research and Development for Footwear.
From 1994 to 2001, Bodecker led Nike's football (soccer)
business, building Nike football from virtually nothing to
one of the company's top categories and helping to
establish global brand leadership in the sport. In 2001, he
was named General Manager of Nike Skateboard. In that role,
he successfully drove product innovation and built strong
relationships and brand credibility with skate retailers,
athletes and consumers.

    Bodecker most recently was Vice President of Sport
Culture, one of Nike's six core consumer categories.
Dermott Cleary, who is Vice President of Brand Marketing
for Sport Culture, will now lead the category. Cleary
reports to Trevor Edwards, Nike's Vice President, Global
Brand and Category Management.

    About Nike

    NIKE, Inc. (NYSE: NKE) based near Beaverton, Oregon, is
the world's leading designer, marketer and distributor of
authentic athletic footwear, apparel, equipment and
accessories for a wide variety of sports and fitness
activities. Wholly owned Nike subsidiaries include Converse
Inc., which designs, markets and distributes athletic
footwear, apparel and accessories; Cole Haan Holdings
Incorporated, which designs, markets and distributes luxury
shoes, handbags, accessories and coats; NIKE Bauer Hockey
Corp., a leading designer and distributor of hockey
equipment; Hurley International LLC, which designs, markets
and distributes action sports and youth lifestyle footwear,
apparel and accessories; and Exeter Brands Group LLC, which
designs and markets athletic footwear and apparel for the
value retail channel.


    For more information, please contact:

    NIKE, Inc.

     Media: Derek Kent
     Phone: [phone]

     Investors: Pamela Catlett
     Phone: [phone]