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2025'02.02.Sun
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2007'08.22.Wed
SRS Labs Provides CE Manufacturers a Graphic EQ Solution Expressly for Mobile Phones and Portable Media Devices
August 21, 2007


    - SRS Labs' Mobile EQ(TM) offers 10-band graphic EQ
solution for mobile 
      devices providing unprecedented audio control and
personalization

    - New audio process is available for ARM 9-based
processors and Windows 
      Mobile OS

    - Provides dramatic improvement in device battery life
due to low  
      resource requirements

    SANTA ANA, Calif., Aug. 21 /Xinhua-PRNewswire/ -- 

    SRS Labs, Inc. (Nasdaq: SRSL), a leading provider of
surround sound, audio and voice technologies today
announced the launch of SRS Mobile EQ, a graphic EQ (audio
equalizer) solution designed specifically for mobile phones
and portable media devices. 

    ( Logo:
http://www.newscom.com/cgi-bin/prnh/20070322/LATH036LOGO )

    SRS Mobile EQ software-based graphic equalizer supports
up to 10 frequency bands and offers superior audio quality
through adjustable frequency band controls. Manufacturers
can apply SRS Mobile EQ on a variety of mobile devices
including mobile phones, PDAs and portable media players,
providing extremely accurate control of frequency range.
With Mobile EQ, SRS Labs introduces a proprietary filtering
algorithm that minimizes interband interference. This is a
marked improvement over EQ solutions currently in the
market that use a series of bandpass filters where the
filters in one band often cause interference in the
adjacent frequency band.

    For product developers, SRS Mobile EQ implementations
can start as low as only 4 MIPS/channel. EQ is a standard
function for music phones; however, in mobile phones
battery life is always a critical factor because music
listening time reduces talk time. SRS saw the need to
provide a significantly lower MIPS/memory EQ for mobile
devices, which not only saves precious battery life, but
also provides up to a full 10-bands of extremely accurate
EQ for superior sound quality for music and video.  SRS
Mobile EQ provides +/- 12dB per band to achieve higher
quality sound at higher decibel levels on the small-sized
speakers common to personal telecommunication and portable
media devices, meeting the "loudness"
requirements of many telecomm carriers.

    For mobile phone and portable media device users, SRS
Mobile EQ, one element of a range of mobile audio solutions
from SRS, offers unprecedented audio control, allowing
consumers to craft and save their preferred sound styles,
for headphone and speaker listening, as personalized mobile
music and video presets. In addition to user presets, SRS
Labs, a leader in audio processing, has expertly tuned
presets for SRS Mobile EQ, which includes Classical, Jazz,
Dance, Rap/Hip Hop, Rock, Live Concert and Normal (Flat
EQ).

    "The demonstrable benefits of the SRS Mobile EQ
technology allows our platform partners and portable device
manufacturers to differentiate their mobile devices from all
others on the market today, with improved audio quality and
increased battery life," explained Tom Yuen, CEO for
SRS Labs. 

    SRS Mobile EQ is available immediately on the Microsoft
Windows Mobile Operating System as an object code package
for ARM9-based processors.  Subsequent platforms will be
available shortly. Commercial licensing for SRS Mobile EQ
is available directly from SRS Labs.

    About SRS Labs, Inc.

    SRS Labs is a leader in audio signal processing for
consumer electronics.  Founded in 1993, SRS Labs holds 129
worldwide patents, with another 34 pending, for advanced
audio, voice and surround sound technologies that optimize
and improve the listening experience through techniques
based on research into the human auditory system. Through
partnerships with leading global manufacturers and
semiconductor and software partners, over one billion
products have shipped worldwide utilizing SRS audio
technologies, primarily from one of three main technology
families, SRS WOW(R), SRS TruSurround(R) and SRS Circle
Surround(R). SRS Labs audio and voice processing provides
the best possible sound from all content and in every
environment including HDTVs, mobile phones, portable media
devices, A/V components, PCs and automotive entertainment.
And with 38 percent of the 58 million flat panel
televisions shipped in 2006 featuring SRS audio processing,
SRS Labs sets the standard for HDTV audio processing. 
Additionally, SRS Labs surround sound solutions provide the
professional broadcast and recording industries with
high-performance production, back-haul, storage, and
transmission capability. SRS Labs supports manufacturers
worldwide with offices in the US, China, Europe, Japan,
Korea and Taiwan. For more information, visit
http://www.srslabs.com .  

    Except for historical information contained in this
release, statements in this release, including those by Mr.
Yuen, may constitute forward-looking statements regarding
our assumptions, projections, expectations, targets,
intentions or beliefs about future events that are based on
management's belief, as well as assumptions made by, and
information currently available to, management.  While the
Company believes that its expectations are based upon
reasonable assumptions, there can be no assurances that the
Company's goals and strategy will be realized. Numerous
factors, including risks and uncertainties, may affect the
Company's actual results and may cause results to differ
materially from those expressed in forward-looking
statements made by or on behalf of the Company. Some of
these factors include the acceptance of new SRS Labs'
products and technologies, the impact of competitive
products and pricing, the timely development and release of
technologies by the Company, general business and economic
conditions, especially in Asia, and other factors detailed
in the Company's Form 10-K and other periodic reports filed
with the SEC.  SRS Labs specifically disclaims any
obligation to update or revise any forward-looking
statement whether as a result of new information, future
developments or otherwise. 

    For more information, please contact:

     SRS Labs, Inc. Contact:                     
      Cyndee Pelino, Marketing Manager           
      Tel:   +1-949-442-5518                              
      Email: cyndeep@srslabs.com

     Press Contact:
      Jim Noyd, Noyd Communications
      Tel:   +1-310-374-8100
      Email: jim.noyd@noydcom.com

PR
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